Working with PIP leads to stronger outcomes, both creatively and commercially. Their deep understanding of production, budgets and creative processes lets them find efficiencies without ever compromising creative ambition. They remove noise, streamline decision-making and help every stakeholder operate at their best. They also keep challenging the status quo with innovative thinking, like content creation through AI. Truly partners in production, and great humans too.
PIP understands the relationship between marketing communications, procurement and the creative agency, and where conflicting interests can arise. They know when to negotiate, when to push and when to advise and let us decide. They bring a wealth of production knowledge and keep us focused, which has made them an equal partner in our Brand & Marketing Communications team. I’d recommend PIP to anyone who wants the most from their production budget.
PIP has proven to be an invaluable extension of our team. I would recommend them to any organisation looking to elevate the quality of their communication production at scale. They are a trusted partner who challenges where needed, advises with confidence and keeps the entire process focused, transparent and effective. Their deep understanding of production, budgets and creative processes lets them find efficiencies without compromising creative ambition.
We collaborate closely with PIP across several areas at Nederlandse Loterij. They negotiate contracts with our creative agency on our behalf and bring real value to the table, with unmatched knowledge of revenue models and fee structures in the advertising industry. They know how to structure our agency agreement to encourage the best working relationships. On big productions they are a standard part of our team, always adding value or finding efficiencies.
It is amazing to find a service like PIP's. They are highly skilled professionals who know their field. They started PIP knowing they would meet opposition, and did it anyway. For us, as a major advertiser, their service is a blessing. We get knowledge we simply do not have to this level. Things run more smoothly, decisions are made on a solid basis, and we trust PIP because they are genuinely on our side, with no financial interest like the agency has.
Bring your biggest creative ambitions. We'll light the path to make them happen. From a single production decision to a full in-house studio strategy, an agency assessment to an AI workflow, we help brands get more from every step of content production.
